Willis Investment Counsel
Asset Manager SEC-registered adviser
Legal name: Willis Investment Counsel Inc
Gainesville, GA Website
AUM
$4.2B
Regulatory AUM
Private funds
3
Other 3
Private fund assets
$205.2M
Gross asset value
Employees
13
Last Form D raise
Dec 2025
Most recent fund filing
From SEC Form ADV filing (filed Apr 30, 2026). View on SEC
People(7)
Owners and executive officers named on the firm's SEC Form ADV.
J
J
K
Principal, VP of Operations and Trading and Chief Compliance Officer
N
R
R
T
Funds(3)
Private funds reported on Form ADV, with amounts raised from the funds' SEC Form D filings.
| Fund | Type | Gross assets | Raised (Form D) | Investors | Last Form D | Recency |
|---|---|---|---|---|---|---|
| Wic Small Cap Value Fund, L.P. | Other | $31.9M | $52.6M | 38 | Dec 2025 | Warm |
| Wic Managed Volatility and Income Fund, L.P. | Other | $144.4M | $203.4M | 64 | Nov 2025 | Warm |
| Wic Managed Volatility and Income Fund Qp, L.P. | Other | $28.8M | — | — | — |
Board seats
Companies whose SEC Form D filings name one of this firm's people as a director, matched by name and office ZIP code.
No board seats matched from SEC filings yet.
Regulatory identifiers
- CRD number
- 111042
- SEC file number
- 801-18528
- CIK
- 1310929
Sources
- SEC Form ADV Oct 14, 2026